Fine Painting of Richmond
🔁 Tired of wasting money on agencies that didn’t deliver? So was he.
After cycling through multiple companies with no ROI, Fine Painting of Richmond switched to Painter Profit and now consistently clears $60K+ months with $100K in sight.
Backstory
Max Church | June 2, 2025
One of Our First Clients. Still Growing Strong
When we were just getting started, Fine Painting of Richmond took a chance on us. Back then, we were cold-calling painting service companies, doing everything we could to help businesses grow.
Richmond answered the phone and signed up that same day. She and her husband are a powerhouse duo. He runs the estimates. She runs the business. Together, they were ready to scale but needed the right system behind them.
Step 1: Build the Funnel. Build the Brand.
We launched our advanced funnel system, complete with:
Qualifying lead surveys
Trust-building testimonials
Automated follow-up flows
Powerful “force nurture” strategies
Now, before a prospect even meets for the estimate, they receive video testimonials from past clients automatically. This pre-sells the value and creates trust before the face-to-face. It’s not just follow-up—it’s force nurture, and it closes deals.
We also ran retargeting campaigns showing these same video testimonials to anyone who watched their ads. This constant trust stacking has had a major impact on closing rates.
Step 2: Ads That Qualify (and Disqualify)
We refined the ad strategy to filter out time-wasters and send only high-quality leads to the sales team:
Qualified leads (ready in 2 weeks, with budget) are sent to a landing page with the Facebook pixel, training the ad account to find more good leads.
Disqualified leads go to a separate page with no pixel, so Facebook doesn’t get the wrong signals.
This system allows Richmond's team to spend time only on leads worth pursuing—and it works.
With so many leads coming in, we deployed a Voice AI agent, which now handles inbound calls, qualifies leads live, and books appointments directly on the calendar.
Step 3: Digital Foundation & Local Domination
We built a full website for Fine Painting of Richmond, connected to their Google Business Profile, and implemented our automated review generation system to quickly stack 5-star reviews.
This visibility boost means they’re now capturing leads even outside paid ads through organic Google searches. The website converts, and the reviews do the selling.
Ongoing Results (Still Scaling):
$40,000 in new monthly revenue consistently added
Video testimonials driving higher trust + close rates
AI voice agent qualifying and booking calls daily
Clean funnel logic separating high- and low-intent leads
Massive increase in Google leads via optimized GMB + reviews
Ad spend increasing month-over-month with continued profitability
Estimated 20–25% lead-to-sale conversion rate, full-funnel
Today, Fine Painting of Richmond is hiring more staff, adding trucks, and continuing to scale. And we’ve been proud to grow with them—from one cold call to a thriving, systematized business.
Goals
Launch a complete marketing system to scale from scratch
Build trust with leads using testimonial-driven funnels
Maximize lead quality and avoid time-wasting estimates
Generate consistent month-over-month revenue growth
Strengthen Google presence and attract organic inbound leads
Approach
Qualified leads directed to pixel-optimized landing pages
Disqualified leads routed to separate no-pixel funnels
Integrated AI voice agent to answer calls, pre-qualify leads, and auto-book appointmentsBuilt new website connected to Google Business Profile with automated review generation
Deployed advanced ad funnels with survey-based qualification and automated follow-ups
Implemented “Force Nurture” system
Results
Added $40,000/month in recurring revenue from digital campaigns
Achieved 20–25% full-funnel lead-to-sale conversion rate
Video testimonial system significantly increased trust and close rates
AI voice agent now books live sales appointments daily
Website and GMB optimization drives organic leads alongside paid ads
Arizona Painting Company LLC
❄️ From debt and zero jobs to record-breaking sales in December.
When most companies slow down, Arizona Painting Company LLC hit their highest sales month ever during the slowest season, eliminating debt and catching up on equipment bills.
Anderson Painting
🚀 Zero leads. No awareness. Now a local powerhouse.
With just $5,000 in ad spend, Anderson Painting generated over $250,000 in booked jobs, racked up 400,000+ video views, and completely transformed their brand presence and sales process.
Mystic River Paintworks
💰 $800 in ads turned into $30,000 in just 19 days.
Already making $80K/month, Mystic River Paintworks layered in our system and instantly exploded their results generating over 100,000 local views and pushing toward their first $100K+ month.
Fine Painting of Richmond
🔁 Tired of wasting money on agencies that didn’t deliver? So was he.
After cycling through multiple companies with no ROI, Fine Painting of Richmond switched to Painter Profit and now consistently clears $60K+ months with $100K in sight.
Browder Painting Company
📍 Moved to a new location. No leads. No presence. One $3K job in Week 1.
Now over $200,000 in revenue from just $5,000 in ad spendthanks to smart targeting, AI automations, and high-converting campaigns built for growth.
Frequently Asked Questions
Q:
What do I need to do to prepare for the call?
Once you book your call, our team will reach out to confirm your contact details and ensure you’re a good fit for the program—so keep an eye on your phone.
After that quick step, you’ll meet directly with your assigned business consultant.
Q:
Do I need to know how to run ads for this to work?
No experience required. We handle everything—from running your Facebook, Instagram, and Google Ads to following up with every lead.
Your focus stays on doing the work while we keep your calendar full.
Q:
Will Painter Profit work in my market?
Yes! We invest thousands of dollars every month testing and optimizing campaigns across markets nationwide.
Our ongoing research ensures you always get the highest-converting ads, offers, and automations available in the industry.
Q:
Is Painter Profit only for new Painter service companies?
Not at all. Our program is built for Painting service owners at every stage of growth—from small local teams to established multi-crew operations.
As long as you’re ready to execute and grow, your consultant will help determine the best path for you on your first call.
Frequently Asked Questions
Q:
What do I need to do to prepare for the call?
Q:
Do I need to know how to run ads for this to work?
Q:
Will Painter Profit work in my market?
Once you book your call, our team will reach out to confirm your contact details and ensure you’re a good fit for the program—so keep an eye on your phone.
After that quick step, you’ll meet directly with your assigned business consultant.
No experience required. We handle everything—from running your Facebook, Instagram, and Google Ads to following up with every lead.
Your focus stays on doing the work while we keep your calendar full.
Yes! We invest thousands of dollars every month testing and optimizing campaigns across markets nationwide.
Our ongoing research ensures you always get the highest-converting ads, offers, and automations available in the industry.
Q:
Is Painter Profit only for new Painter service companies?
Not at all. Our program is built for Painting service owners at every stage of growth—from small local teams to established multi-crew operations.
As long as you’re ready to execute and grow, your consultant will help determine the best path for you on your first call.
Get in touch with us
Ready to Grow Your Painting Business? Let’s Talk.
We’re here to help you book more painting jobs, build your brand online, and scale your business without wasting time on low-quality leads. Fill out the form or reach out directly we’re available Monday through Friday and ready to help you start getting consistent, profitable results.
(804) 802-2053
Richmond, VA
Monday - Friday, 8:00 am - 5:00 pm
